User Personas

Responds to week 5 lecture pod

Definition

User personas is the representative of your users that is vital to developing a interactive product. They will help you to describe the audiences who use your product and enable you to efficiently identify and communicate their needs.

The most important aspect of user personas

Before creating your own personas for your interactive products, it is crucial that you fully understand your target audience. The essential of creating your own personas is to identify:

  • Goals
  • Behaviour patterns (How they reacts using the product)
  • Attitude, skills and enivronment
  • What platform they prefer to use and interact it on? (Desktop, tablet or mobile)

To further expand the understanding and insight of your interactive products, it is useful to question the users based on:

  • Personalities/attitudes (what type of a person is or how they reacts)
  • Likes
  • Dislikes
  • Interest/hobbies

Further questioning your users will give you more insight into how they approach your products so you can design a better experience to give them what they need.

My example of user persona for my project

My 1st user persona created from Zumio
2nd user persona created from Zumio

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